5.5 Advertising and market research
In 2006–07, the total expenditure on all advertising, market research and direct mail services amounted to $38,090. The expenditure for advertising, market research and direct mailing services reported in 2005–06 was $61,668. The drop in advertising costs was due largely to a decrease in recruitment and tender advertising. Details of total payments of $10,300 and above, as required to be reported by section 311A of the Commonwealth Electoral Act 1918, are set out in Table 13. All amounts are GST inclusive.
Table 13: Total expenditure for payments over $10,300 on advertising, market research and direct mailing services in 2006–07
